HALO Acquires American Pacific Promotions
As first announced in a PPB Newslink Breaking News alert on Friday, Sterling, Illinois-based distributor HALO Branded Solutions (PPAI 106462) has acquired American Pacific Promotions (APP), a nationally recognized distributor based in Livermore, California, with additional offices in the state.
HALO will maintain APP’s sales offices, with select administrative functions migrating to HALO's headquarters. Terry Woodhams, founder and president of APP, will stay on with HALO in a leadership position.
“Terry Woodhams has built a successful business built on integrity and creativity,” says HALO CEO Marc Simon. “His team’s high-touch approach with clients has allowed APP to expand their footprint in the fast-paced technology industry. Our goal is to enhance these relationships with HALO's award-winning creativity and world-class technology solutions.”
Woodhams adds, “We are excited for the growth opportunities our HALO relationship will provide to our clients and prospects. We have a hard-working team who will be able to utilize HALO tools to serve our clients better than ever before.”
The acquisition is the third for HALO this year. In February, the distributor acquired Catalyst Marketing, Inc. and Michael C. Fina Recognition; the latter was rebranded as HALO Recognition last month.